 Mistake 1: Setting the Wrong Price

Pricing is the most common and most costly error. Many owners base their asking price on what they paid, what a neighbour claims to have received, or what they hope to receive. The market does not work that way.

Pricing too high often leads to a listing that sits unsold. Buyers compare similar units closely, and a property that stays on the market for a long time can start to look problematic, which weakens your negotiating position.

Pricing too low means leaving money on the table.

How to avoid it: Before you sell my property, base your price on recent, registered transactions for comparable units in the same building or community, factoring in size, floor, view, condition, and layout.

Request a written market appraisal from a licensed agency and compare it with listings and DLD transaction data. If the first valuation seems far above or below others, ask for the reasoning behind it.