Hardcoded and unique network addresses for every single device on Earth.
Started with 48 bits (6 bytes), usually given as 01:23:45:67:89:AB but people now encouraged to use 64-bit ones.
How they are assigned: www.quora.com/How-are-MAC-addresses-assigned Basically IEEE gives out the 3 first bytes to device manufacturers that register, this is called the organizationally unique identifier, and then each manufacturer keeps their own devices unique.