= Acetophenone
<Acetophenone> is the aromatic <ketone> $\mathrm{C_6H_5C(=O)CH_3}$. It contains a carbonyl attached directly to a phenyl group and an enolizable methyl group.
<Reduction> of the carbonyl gives an <alcohol> with a new stereogenic centre. A chiral <reduction> system can favour one <enantiomer>, making acetophenone a useful simple example of <catalytic asymmetric synthesis>.
<Organic Chemistry by John McMurry>[Chapter19, Aldehydes and Ketones: carbonyl reduction]{ref}
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