Argumentum ad captandum
= Argumentum ad captandum
{wiki=Argumentum_ad_captandum}
Argumentum ad captandum, or "appeal to capture," is a type of logical fallacy or rhetorical tactic that aims to persuade an audience by appealing to their emotions, biases, or preconceived notions rather than presenting a solid argument based on logic or evidence. This technique often involves the use of sensationalism, popularity, or emotional manipulation to gain approval or support from the audience.