= User-generated content
{wiki=User-generated_content}
User-generated content (UGC) refers to any form of content—such as text, videos, images, reviews, and audio—created and published by users or consumers of a platform, rather than by the platform itself or professional content creators. UGC is typically shared on social media, websites, blogs, and other online spaces, and it plays a crucial role in shaping brand perception, community engagement, and online conversations.
Back to article page
