For one channel with momentum , introduce a Feynman parameter and shift the loop momentum:
In , with dimensional-regularization scale before the usual modified-minimal-subtraction redefinition, the bubble at is
Since , summing the three equal channels gives the form displayed in the question, beginning with .
Consequently
The momentum-subtraction scheme condition is enforced by
Choosing removes the logarithm. A minimal-subtraction scheme keeps only the pole and therefore defines a different finite renormalized coupling.