Advertising mail, also known as direct mail advertising or promotional mail, refers to any type of mail that is sent to potential customers primarily for the purpose of advertising or promoting products, services, or brands. It typically includes items such as brochures, catalogs, postcards, flyers, and promotional letters. The key characteristics of advertising mail include: 1. **Targeted Distribution**: Advertising mail is often sent to a specific audience based on demographics, interests, or purchasing behavior.
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