Social semiotics is a theoretical framework that explores how meaning is constructed and communicated through signs and symbols in social contexts. It extends the study of semiotics, which is the general science of signs and their meanings, by emphasizing the social and cultural dimensions of meaning-making processes. Key aspects of social semiotics include: 1. **Meaning as Social Construct**: Social semiotics posits that meanings are not inherent in signs themselves but are shaped by social practices, cultural contexts, and power dynamics.
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