Incoming links: Hertz
How a quartz watch works by Steve Mould (2017)
Source. Mentions feedback loop loop with the quartz tuning fork for the piezoelectricity and an amplifier. Also mentions the choice of 32768 Hertz () as the first power of 2 that is outside of the human hearing range, and then how a frequency divider is used to reduce the frequency to get the second counter.