The BAFTA Interactive Awards, part of the British Academy of Film and Television Arts (BAFTA), were established to recognize outstanding achievements in the interactive and digital media sectors. These awards celebrate excellence in various formats such as video games, interactive films, and other forms of multimedia that leverage technology for creative expression and user engagement. The awards aim to honor the advancements and innovations in interactivity and storytelling within digital platforms, highlighting the contributions of developers, designers, and artists in creating engaging interactive experiences.
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