Crisis management refers to the processes and strategies that organizations use to prepare for, respond to, and recover from unexpected events or emergencies that could negatively impact them. This discipline involves a coordinated approach to dealing with situations that may disrupt normal operations, harm an organization’s reputation, or pose risks to employees, stakeholders, or the public. Key components of crisis management include: 1. **Preparedness**: Developing a crisis management plan that outlines procedures and protocols for various types of crises.

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