Benjamin Baird studies cognition, including the relation between mind-wandering and creativity. In the creative-incubation experiment, participants returned to an idea-generation task after different intervening activities. An undemanding intervening task was associated with improvement for previously encountered problems. The result concerns a particular incubation arrangement and outcome, rather than showing that distraction always improves reasoning or that every reported off-task thought is creative. [ref]
Inspired by Distraction: Mind Wandering Facilitates Creative Incubation by Benjamin Baird and others. 2012, repeated problems, incubation conditions and divergent-use performance
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