Moral conviction refers to the strong belief that a particular moral or ethical proposition is fundamentally and universally true, leading individuals to feel compelled to act according to that belief. It is characterized by an unwavering sense of right and wrong that deeply influences a person's thoughts, feelings, and behaviors. When people experience moral conviction, they often view their beliefs as non-negotiable and may feel a sense of duty to advocate for their values, sometimes even in the face of opposition.
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