In some contexts, we want to observe what happens for a given fixed magnetic field strength on a specific plate (thus and are also fixed).
This notion can be useful because everything else being equal, if we increase the current , then also increases proportionally, making this a way to talk about the voltage in a current independent manner.
And this is particularly the case for the quantum Hall effect, where is constant for wide ranges of applied magnetic field and TODO presumably the height can be made to a single molecular layer with chemical vapor deposition of the like, and if therefore fixed.