Past exam of the mathematics course of the University of Cambridge / 2014 / iii / Paper 35 / 4 / c / Solution

Use a proper normal distribution prior centered at zero on the log odds ratio. For example,puts approximately 95 percent of its mass between $-2$ and $2$, giving odds ratios roughly between $e^{-2}$ and $e^2$, close to $1/8$ and $8$. Centering at zero treats reciprocal odds ratios symmetrically. If the desired central 95 percent interval is exactly $(1/8,8)$, use standard deviation $\log 8/{\Phi }^{-1}(0.975)\simeq 1.0610$. A soft prior is appropriate for implausibility, whereas a bounded uniform prior would declare effects outside the limits impossible.