For the electronic transition, neglect hyperfine structure and use weak-field LS coupling. The Landé g-factors are and , so a transition from to shifts by .
With propagation perpendicular to the magnetic field, linear polarization parallel to the field drives the electric-dipole selection rule . The two shifts are . Perpendicular linear polarization is an equal-amplitude combination of the two field-axis circular components, driving transitions with and shifts . Each geometry therefore selects a doublet, with twice the separation in the perpendicular-polarization case. Equal line heights within a pair require equal lower-state populations and an unsaturating probe; line positions do not require that extra population assumption.
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