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The methoxy groups activate the aromatic ring by electron donation through chemical resonance and direct electrophilic substitution ortho and para. Their para positions are already occupied by one another, so the first alkylation occurs at an available ortho position; the four initially vacant positions are equivalent by symmetry.

After placing the first tert-amyl group at position 2, position 5 is favored for the second substitution. It is para to that bulky group and ortho to the other methoxy group. Position 3 is crowded between methoxy and tert-amyl substituents, while position 6 is near the first tert-amyl group across the intervening methoxy-bearing carbon. The 2,5 arrangement distributes the bulky groups on opposite parts of the ring and preserves the equivalence seen in the spectrum.

Alkyl groups do not electronically deactivate the ring, so the stopping point needs a steric explanation. After two such substitutions the remaining positions are much more congested, each adjacent to a bulky tert-amyl group and a methoxy group. Two large substituents are accommodated much more readily than a third, despite excess alcohol. The formula and NMR identify this sterically favored disubstitution; they do not imply that a Friedel-Crafts reaction always stops after two alkylations.

The product is 1,4-dimethoxy-2,5-bis(2-methylbutan-2-yl)benzene. Each new substituent is $-\mathrm{C}(\mathrm{C}{\mathrm{H}}_3{)}_2\mathrm{C}{\mathrm{H}}_2\mathrm{C}{\mathrm{H}}_3$, a tert-amyl group, rather than the unrearranged secondary alkyl group of the alcohol. The two substituents are related by the symmetry of the ring.

The proton assignments are:

The integrals add to 30 H. The unusually shielded terminal ethyl methyl signal is compatible with an aryl-containing environment; its NMR quartet–NMR triplet partner and integral are the decisive assignment evidence. The molecular formula and degree of unsaturation, $\mathrm{DBE}=4$, fit a benzene ring with saturated side chains.

The arene and three carbonyl ligands are neutral, so chromium is in oxidation state zero, with a $d^6$ metal count. The eta-six arene contributes six electrons and each CO contributes two:The methoxy group changes the electronic properties of the arene without changing this formal electron count. The complex is a piano-stool complex, with the coordinated arene as the seat and the three carbonyl ligands as the legs.

Photoinduced CO loss gives a 16-electron fragment. In the ester-substituted complex the pendant ester carbonyl oxygen can reach chromium and capture that vacant site. A suitable structure is $\mathrm{Cr}({\eta }^6\text{-}{\mathrm{C}}_6{\mathrm{H}}_5\mathrm{C}{\mathrm{O}}_2\mathrm{Me})(\mathrm{CO}{)}_2(\kappa O\text{-ester})$, retaining the coordinated arene and adding intramolecular coordination of its ester oxygen. The added oxygen lone-pair donation restores an 18-electron count. The gaseous by-product is carbon monoxide.

heptane is a poor donor, but intramolecular ligand trapping avoids needing a donor solvent. Benzene has no pendant donor. Although the methoxy group has oxygen lone pairs, its directly attached oxygen does not have the same reach and favourable geometry as the projecting ester carbonyl oxygen; possession of a lone pair alone is insufficient. For these two substrates, acetonitrile can trap the unsaturated fragment through nitrogen to give $\mathrm{Cr}({\eta }^6\text{-arene})(\mathrm{CO}{)}_2(\mathrm{NCMe})$. Without a suitable trap, CO recombination can reverse the initial photochemical dissociation.

The qualitative nucleophilicity order is $p$-OMe $>$ $p$-Me $>$ H $>$ $p$-Cl $\gg$ $p$-NO${}_2$, matching the product-yield order at the stated stopping time. Electron donation raises the availability of the aniline lone pair for attack. A para methoxy group donates by resonance, while methyl is a weaker donor. Chlorine withdraws inductively and gives an aniline less nucleophilic than the unsubstituted compound. A para nitro group strongly withdraws by resonance: electron flow from nitrogen through the ring into the nitro group stabilizes a charge-separated form and greatly reduces nucleophilicity.

The key arrows for the nitroaniline comparison move the nitrogen lone pair into its own aromatic ring, shift the ring $\pi$ bonds toward the para nitro group, and shift a nitro N=O bond toward oxygen. The methoxy donor produces the opposite electronic bias. These are finite-time yields, so they support a kinetic explanation qualitatively; they are not by themselves measured rate constants or equilibrium constants.