A standard Brownian motion starts at zero, has continuous sample paths and independent increments, with for .
Assume and ; changing the sign of just changes the sign of Brownian motion. Itô formula gives . In the complete Black-Scholes model, the risk-neutral pricing theorem prices an integrable payoff by , where the discounted asset is a martingale. Girsanov theorem therefore replaces the logarithmic drift by :
Let and . The exercise event is . Completing the square in the Gaussian integral yields
Consequently and . Thus the European call option price is
The physical drift disappears because the price is obtained under the martingale measure. If in an arbitrage-free deterministic model, and the formula is interpreted by its zero-volatility limit.
Let , the continuous Geometric Asian option average. Under the same risk-neutral measure,
The Brownian integral is Gaussian with mean zero and variance
Thus , where and . Define
The truncated lognormal distribution calculation from (i) gives
For comparison, a lognormal call written in terms of its mean and log-variance is . Differentiation gives and , where is the standard normal density. The terminal stock has and , while . Therefore
since this condition gives and the log-variance is strictly smaller. In particular the requested inequality holds for the usual nonnegative interest rate.
The PDF gives no sign restriction on , so its unconditional comparison needs qualification. If , then , and as the two prices tend to and . By continuity, sufficiently small positive strikes reverse the claimed inequality. Also strictness needs nonzero volatility or another source of a strict mean inequality. These qualifications do not affect the pricing formula.

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