Quadratic variational principle for a symmetric positive operator ($I(u+w)-I(u)=B(w,w)$)

For a symmetric bounded bilinear form $B$ that is strictly positive on nonzero vectors, and a bounded linear functional $\ell$, set $I(v)=B(v,v)-2\ell (v)$. The first variation is $DI(v)[w]=2(B(v,w)-\ell (w))$. A weak solution $u$ of $B(u,w)=\ell (w)$ satisfies $I(u+w)-I(u)=B(w,w)$, so it is the unique minimizer. Conversely, any minimizer solves the weak equation. A coercive bilinear form gives existence by the Lax-Milgram theorem; strict positivity alone does not.