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The feedforward neural network has three input coordinates, two hidden sigmoid function units and two output softmax function units. Every input is connected to each hidden unit, and each hidden unit to each output unit; each hidden and output unit also has a bias. A layer diagram isAlgebraically, with $x_i=({\mathrm{income}}_i,{\mathrm{age}}_i,{\mathrm{amount}}_i{)}^T$,with responses conditionally independent. The fourteen displayed weight and bias parameters comprise six input weights, two hidden biases, four output weights and two output biases. The one-hot encoding supplies targets $t_{i0}=1-Y_i$, $t_{i1}=Y_i$, and the categorical cross-entropy loss is the negative of $\ell ={\sum }_i{\sum }_c{t}_{ic}\log p_{ic}$. There is softmax non-identifiability under a common shift of both output logits, but the predicted probabilities are well defined.

With $f=1_{\{\mathrm{font}=\mathrm{serif}\}}$ and $d=1_{\{\mathrm{display}=\mathrm{popup}\}}$, the model-matrix input isThe feedforward neural network has three inputs, a fully connected layer of two ReLU units, and a fully connected two-class softmax output. Algebraically,where $W\in {\mathbb{R}}^{2\times 3}$, $b\in {\mathbb{R}}^2$, $V\in {\mathbb{R}}^{2\times 2}$, and $c\in {\mathbb{R}}^2$. The coding is $0$ for no click and $1$ for a click. There areparameters.

Encode the two classes by the standard basis vectors of ${\mathbb{R}}^2$. With rectified linear unit $r(t)=\max (t,0)$ applied coordinatewise and softmax function $s_j(z)=e^{z_j}/{\sum }_k{e}^{z_k}$, the fitted feedforward neural network iswhere $W_1\in {\mathbb{R}}^{40\times 40}$, $b_1\in {\mathbb{R}}^{40}$, $W_2\in {\mathbb{R}}^{20\times 40}$, $b_2\in {\mathbb{R}}^{20}$, $W_3\in {\mathbb{R}}^{2\times 20}$, and $b_3\in {\mathbb{R}}^2$. The number of trainable parameters is